{"id":3146,"date":"2013-12-05T11:00:41","date_gmt":"2013-12-05T09:00:41","guid":{"rendered":"http:\/\/slovaklinesmagazin.sk\/cms\/?p=3146"},"modified":"2013-12-05T11:00:41","modified_gmt":"2013-12-05T09:00:41","slug":"pohybliva-reklama-v-casopisoch-realitou","status":"publish","type":"post","link":"https:\/\/www.slovaklinesmagazin.sk\/cms\/2013\/12\/pohybliva-reklama-v-casopisoch-realitou\/","title":{"rendered":"Pohybliv\u00e1 reklama v \u010dasopisoch realitou"},"content":{"rendered":"<p>\u010co by ste povedali na to, keby v\u00e1\u0161 ob\u013e\u00faben\u00fd \u010dasopis okrem klasickej tla\u010denej reklamy a \u010dl\u00e1nkov obsahoval aj pohybliv\u00fd a k tomu farebn\u00fd obsah? A \u010do keby bola t\u00fdmto obsahom reklama?<\/p>\n<p>S touto my\u0161lienkou pri\u0161iel minul\u00fd rok americk\u00fd t\u00fd\u017edenn\u00edk Entertainment Weekly a tis\u00edc kusov jeho v\u00fdtla\u010dkov bolo naozaj \u0161peci\u00e1lnych. Ne\u0161lo o \u017eiadne sci-fi hologramy \u010di r\u00f4zne 3D nakl\u00e1pacie obrazce, ale o poctiv\u00fa LCD obrazovku, ktor\u00fa redakcia zabudovala priamo do jedn\u00e9ho listu t\u00fd\u017edenn\u00edka. Samozrejme, LCD obrazovka sama ni\u010d nezm\u00f4\u017ee a my o\u010dak\u00e1vame nejak\u00e9 \u0161peci\u00e1lne na mieru u\u0161it\u00e9 zariadenie s dlhou \u017eivotnos\u0165ou na bat\u00e9riu a to v\u0161etko v tenkom dizajne.<\/p>\n<p>Opak je pravdou. Entertainment Weekly toti\u017e obsahoval vlo\u017een\u00fd \u010d\u00ednsky telef\u00f3n s Androidom a hardv\u00e9rovou kl\u00e1vesnicou mierne pripom\u00ednaj\u00faci telef\u00f3ny od BlackBerry. Samozrejme nie cel\u00fd telef\u00f3n, ale len jeho &#8211; ku podivu &#8211; ve\u013emi tenk\u00e9 vn\u00fatro s celou elektronikou.<\/p>\n<p>Vrav\u00ed sa, \u017ee obr\u00e1zok povie viac ne\u017e tis\u00edc slov a tak v\u00e1m prin\u00e1\u0161am rovno video s t\u00fdmto z\u00e1zrakom. Ur\u010dite sa ale zhodneme na tom, \u017ee tento \u0161ibalsk\u00fd k\u00fasok redakcii vy\u0161iel a celkov\u00fd dojem z reklamy bol naozaj skvel\u00fd.<\/p>\n<p><iframe loading=\"lazy\" frameborder=\"0\" height=\"360\" src=\"\/\/www.youtube.com\/embed\/FQm7k4riCoE?feature=player_detailpage\" width=\"640\"><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<p>Nap\u00edsal\u00a0<a href=\"http:\/\/www.lukasmatta.eu\/index.php?page=omne\">Luk\u00e1\u0161 Matta<\/a><\/p>\n<p>Zdroj:\u00a0<a href=\"http:\/\/www.lukasmatta.eu\/index.php\">http:\/\/www.lukasmatta.eu\/index.php<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u010co by ste povedali na to, keby v\u00e1\u0161 ob\u013e\u00faben\u00fd \u010dasopis okrem klasickej tla\u010denej reklamy a \u010dl\u00e1nkov obsahoval aj pohybliv\u00fd a k tomu farebn\u00fd obsah? A \u010do keby bola t\u00fdmto obsahom reklama? S touto my\u0161lienkou pri\u0161iel minul\u00fd rok americk\u00fd t\u00fd\u017edenn\u00edk Entertainment Weekly a tis\u00edc kusov jeho v\u00fdtla\u010dkov bolo naozaj \u0161peci\u00e1lnych. Ne\u0161lo o \u017eiadne sci-fi hologramy \u010di [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":3147,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[43],"tags":[],"class_list":["post-3146","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technologie","eq-blocks"],"_links":{"self":[{"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/posts\/3146","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/comments?post=3146"}],"version-history":[{"count":2,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/posts\/3146\/revisions"}],"predecessor-version":[{"id":3149,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/posts\/3146\/revisions\/3149"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/media\/3147"}],"wp:attachment":[{"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/media?parent=3146"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/categories?post=3146"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/tags?post=3146"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}