{"id":58577,"date":"2014-02-24T15:16:36","date_gmt":"2014-02-24T13:16:36","guid":{"rendered":"http:\/\/slovaklinesmagazin.sk\/cms\/?p=58577"},"modified":"2014-02-24T15:16:36","modified_gmt":"2014-02-24T13:16:36","slug":"martinus-sk-pomaha-vydavat-e-knihy","status":"publish","type":"post","link":"https:\/\/www.slovaklinesmagazin.sk\/cms\/2014\/02\/martinus-sk-pomaha-vydavat-e-knihy\/","title":{"rendered":"Martinus.sk pom\u00e1ha vyd\u00e1va\u0165 e-knihy"},"content":{"rendered":"<p>Autori kn\u00edh m\u00f4\u017eu vyd\u00e1va\u0165 sami seba. Elektronicky.\u00a0Self-publishing sa rozbieha u\u017e aj na Slovensku.\u00a0Vyd\u00e1vanie knihy autorom je odteraz jednoduch\u0161ie.<\/p>\n<p>Nov\u00fd projekt s\u00a0\u00fa\u010das\u0165ou kn\u00edhkupectva Martinus.sk s\u00a0n\u00e1zvom Publico pom\u00e1ha autorom vyda\u0165 e-knihy vo vlastnej r\u00e9\u017eii. Autorom odpadaj\u00fa starosti s\u00a0editovan\u00edm, grafickou \u00fapravou \u010di skladovan\u00edm a\u00a0distrib\u00faciou, ako v\u00a0pr\u00edpade tla\u010den\u00fdch kn\u00edh. Vo v\u0161etkom im pom\u00f4\u017ee Publico, sta\u010d\u00ed posla\u0165 len textov\u00fd dokument a\u00a0kniha m\u00f4\u017ee by\u0165 na svete aj donieko\u013ek\u00fdch dn\u00ed.<\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/slovaklinesmagazin.sk\/cms\/wp-content\/uploads\/2014\/02\/publico-ipad.png\"><img decoding=\"async\" class=\"aligncenter\" alt=\"\" src=\"http:\/\/slovaklinesmagazin.sk\/cms\/wp-content\/uploads\/2014\/02\/publico-ipad.png\" \/><\/a><\/p>\n<p>Najv\u00e4\u010d\u0161ie internetov\u00e9 kn\u00edhkupectvo Martinus.sk pon\u00faka viac ako \u0161tyri a\u00a0pol tis\u00edc\u00a0e\u2013kni\u017en\u00fdch titulov v\u00a0sloven\u010dine a \u010de\u0161tine.\u00a0 Ako reakcia na\u00a0zahrani\u010dn\u00e9 trendy, ale \u00a0aj na z\u00e1klade po\u017eiadaviek mnoh\u00fdch autorov,tu vznikol projekt, ktor\u00fd prin\u00e1\u0161a \u00faplne nov\u00fd poh\u013ead na vyd\u00e1vanie kn\u00edh. Publico pom\u00e1ha autorom vyd\u00e1va\u0165 knihy v\u00a0elektronickej podobe a\u00a0zvy\u0161uje ich \u0161ance na \u00faspech. Takto prerazili u\u017e svetozn\u00e1mi autori ako E. L. James s\u00a0tril\u00f3giou 50 odtie\u0148ov sivej \u010di William P. Young s\u00a0bestsellerom Chatr\u010d.<br \/>\nPublico reaguje na \u010dast\u00fd probl\u00e9m, ke\u010f z\u00edskanie podpory vydavate\u013estva v\u00a0tvrdej autorskej konkurencii nie je v\u00f4bec jednoduch\u00e9. Nech u\u017e je d\u00f4vodom odmietnut\u00fd rukopis, \u00a0alebo t\u00fa\u017eba po maxim\u00e1lnej autorskej slobode, rie\u0161enie prin\u00e1\u0161a pr\u00e1ve samostatn\u00e9 vydanie knihy, vo svete zn\u00e1me ako self-publishing.<\/p>\n<p>Aj self-publishing sa postupne vyv\u00edjal a\u00a0m\u00f4\u017ee ma\u0165 r\u00f4zne formy, av\u0161ak skuto\u010dn\u00fa revol\u00faciu priniesli a\u017e modern\u00e9 technol\u00f3gie, predov\u0161etk\u00fdm n\u00e1stup elektronick\u00fdch kn\u00edh a \u010d\u00edta\u010diek.<br \/>\nV pr\u00edpade vydania e-knihy toti\u017e odpadaj\u00fa mnoh\u00e9 probl\u00e9my, s\u00favisiace s klasickou knihou, tedanemal\u00e9 n\u00e1klady na tla\u010d, rie\u0161enie uskladnenia a komplikovanej distrib\u00facie. Elektronicky to ide v\u00fdrazne jednoduch\u0161ie, r\u00fdchlej\u0161iea\u00a0neporovnate\u013ene lacnej\u0161ie &#8211; doslova p\u00e1r klikmi m\u00f4\u017ee autor knihu v priebehu nieko\u013ek\u00fdch dn\u00ed pred\u00e1va\u0165 po celom svete a komunikova\u0165 so svojimi \u010ditate\u013emi prostredn\u00edctvom svojho webu \u010di soci\u00e1lnych m\u00e9di\u00ed.<\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/slovaklinesmagazin.sk\/cms\/wp-content\/uploads\/2014\/02\/publico-foto.jpg\"><img decoding=\"async\" class=\"aligncenter\" alt=\"\" src=\"http:\/\/slovaklinesmagazin.sk\/cms\/wp-content\/uploads\/2014\/02\/publico-foto.jpg\" \/><\/a><\/p>\n<p>Autor, ktor\u00fd publikuje svoju knihu s\u00e1m, m\u00e1 pln\u00fa kontrolu nad cel\u00fdm kreat\u00edvnym \u00a0i distribu\u010dn\u00fdm procesom. \u201eSlobodu v\u0161ak ur\u010dite netreba preceni\u0165. V pr\u00edpade self-publishingu je e\u0161te d\u00f4le\u017eitej\u0161ie da\u0165 si z\u00e1le\u017ea\u0165 na kvalite obsahu i formy vydanej knihy, aby mohla konkurova\u0165 knih\u00e1m od tradi\u010dn\u00e9ho vydavate\u013ea.\u201c upres\u0148uje Radovan \u0160\u010dibrany, mana\u017e\u00e9r e\u2013kn\u00edh v Martinus.sk.<\/p>\n<p>Autor rozhoduje o dizajne, m\u00e1 posledn\u00e9 slovo pri redak\u010dn\u00fdch \u00faprav\u00e1ch, ur\u010duje cenu a z\u00e1rove\u0148 m\u00e1 nieko\u013ekon\u00e1sobne v\u00e4\u010d\u0161\u00ed podiel na zisku z jej predaja. To u\u017e je motiv\u00e1ciou aj pre \u00faspe\u0161n\u00fdch autorov, aby opustili bezpe\u010dn\u00fd pr\u00edstav vydavate\u013estiev a rozhodli sa kona\u0165 na vlastn\u00fa p\u00e4s\u0165. Skvel\u00fdm pr\u00edkladom je svetozn\u00e1ma autorka J. K. Rowlingov\u00e1 &#8211; t\u00e1 sa rozhodla elektronick\u00e9 verzie svojich kn\u00edh o Harrym Potterovi vyda\u0165 sama a pred\u00e1va\u0165 ich v\u00fdhradne na svojom webe.<\/p>\n<p>Projekt Publico m\u00e1 potenci\u00e1l pom\u00f4c\u0165 dom\u00e1cim autorom vyd\u00e1va\u0165 vlastn\u00e9 knihy a\u00a0v\u00a0priebehu nieko\u013ek\u00fdch rokov presadi\u0165 zahrani\u010dn\u00e9 trendy aj na Slovensku.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Autori kn\u00edh m\u00f4\u017eu vyd\u00e1va\u0165 sami seba. Elektronicky.\u00a0Self-publishing sa rozbieha u\u017e aj na Slovensku.\u00a0Vyd\u00e1vanie knihy autorom je odteraz jednoduch\u0161ie. Nov\u00fd projekt s\u00a0\u00fa\u010das\u0165ou kn\u00edhkupectva Martinus.sk s\u00a0n\u00e1zvom Publico pom\u00e1ha autorom vyda\u0165 e-knihy vo vlastnej r\u00e9\u017eii. Autorom odpadaj\u00fa starosti s\u00a0editovan\u00edm, grafickou \u00fapravou \u010di skladovan\u00edm a\u00a0distrib\u00faciou, ako v\u00a0pr\u00edpade tla\u010den\u00fdch kn\u00edh. Vo v\u0161etkom im pom\u00f4\u017ee Publico, sta\u010d\u00ed posla\u0165 len textov\u00fd dokument [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":58579,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[45],"tags":[],"class_list":["post-58577","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nas-tip","eq-blocks"],"_links":{"self":[{"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/posts\/58577","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/comments?post=58577"}],"version-history":[{"count":1,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/posts\/58577\/revisions"}],"predecessor-version":[{"id":58582,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/posts\/58577\/revisions\/58582"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/media\/58579"}],"wp:attachment":[{"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/media?parent=58577"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/categories?post=58577"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/tags?post=58577"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}