{"id":74191,"date":"2016-05-08T22:21:10","date_gmt":"2016-05-08T20:21:10","guid":{"rendered":"http:\/\/slovaklinesmagazin.sk\/cms\/?p=74191"},"modified":"2016-05-08T22:24:29","modified_gmt":"2016-05-08T20:24:29","slug":"slovensko-ma-novu-znacku","status":"publish","type":"post","link":"https:\/\/www.slovaklinesmagazin.sk\/cms\/2016\/05\/slovensko-ma-novu-znacku\/","title":{"rendered":"Slovensko m\u00e1 nov\u00fa zna\u010dku"},"content":{"rendered":"<p><span style=\"color: #000000; font-family: Calibri; font-size: medium;\">Good idea Slovakia &#8211; Dobr\u00fd n\u00e1pad Slovensko je novou zna\u010dkou krajiny, ktorou sa bude Slovensko prezentova\u0165 v zahrani\u010d\u00ed. <\/span><\/p>\n<p><span style=\"color: #000000; font-family: Calibri; font-size: medium;\">Cel\u00fd proces tvorby zna\u010dky krajiny trval pod\u013ea sedem rokov. <\/span><\/p>\n<p><span style=\"font-family: Calibri;\"><span style=\"font-size: medium;\"><span style=\"color: #000000;\">V\u00fdber zna\u010dky mala na starosti komisia, v ktorej boli experti z ministerstiev zahrani\u010dn\u00fdch vec\u00ed, hospod\u00e1rstva, dopravy, ale aj z agent\u00fary Sario a Slovenskej agent\u00fary pre cestovn\u00fd ruch. Komisia nakoniec vybrala koncept agent\u00fary\u00a0 <\/span><\/span><span style=\"color: #000000; font-size: medium;\">Creative Departmen. Pod\u013ea autorky vizualiz\u00e1cie Simony Bub\u00e1novej bolo k\u013e\u00fa\u010dov\u00e9 n\u00e1js\u0165 nie\u010do autentick\u00e9, p\u00f4vodn\u00e9 a ve\u013emi slovensk\u00e9. D\u00f4raz kl\u00e1dli na to, aby predstavili modern\u00fa krajinu, ktor\u00e1 m\u00f4\u017ee \u0165a\u017ei\u0165 nielen z trad\u00edci\u00ed, ale aj n\u00e1padov, vyn\u00e1lezov a produktov, ktor\u00e9 sa dok\u00e1\u017eu v s\u00fa\u010dasnosti presadi\u0165 vo svete. &#8222;Chceli sme pouk\u00e1za\u0165 na to, na \u010do m\u00f4\u017eu by\u0165 dnes Slov\u00e1ci hrd\u00ed,&#8220; zhrnula Bub\u00e1nov\u00e1. <\/span><\/span><\/p>\n<p><span style=\"color: #000000; font-family: Calibri; font-size: medium;\">Jednotn\u00fa vizu\u00e1lnu identitu bude ma\u0165 aj \u0161t\u00e1tna spr\u00e1va. Jej tvorba bola takisto s\u00fa\u010das\u0165ou zadania o obsahovej a vizu\u00e1lnej identite \u201ezna\u010dky Slovensko\u201c. Vizu\u00e1l bude v tomto pr\u00edpade odl\u00ed\u0161en\u00fd pod\u013ea \u00farovn\u00ed \u0161t\u00e1tnej spr\u00e1vy. Pre ministerstv\u00e1 bude pou\u017e\u00edvanie nov\u00e9ho loga povinn\u00e9, pre ostatn\u00e9 org\u00e1ny ako aj samospr\u00e1vu je odpor\u00fa\u010dan\u00e9. Nov\u00e9 vizu\u00e1ly sa bud\u00fa implementova\u0165 od 1. okt\u00f3bra, pln\u00e9 zavedenie je stanoven\u00e9 od za\u010diatku roka 2017.<\/span><\/p>\n<p><span style=\"color: #000000; font-family: Calibri; font-size: medium;\">Zdroj: SACR<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Good idea Slovakia &#8211; Dobr\u00fd n\u00e1pad Slovensko je novou zna\u010dkou krajiny, ktorou sa bude Slovensko prezentova\u0165 v zahrani\u010d\u00ed. Cel\u00fd proces tvorby zna\u010dky krajiny trval pod\u013ea sedem rokov. V\u00fdber zna\u010dky mala na starosti komisia, v ktorej boli experti z ministerstiev zahrani\u010dn\u00fdch vec\u00ed, hospod\u00e1rstva, dopravy, ale aj z agent\u00fary Sario a Slovenskej agent\u00fary pre cestovn\u00fd ruch. Komisia [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":74193,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"class_list":["post-74191","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-real-estate","eq-blocks"],"_links":{"self":[{"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/posts\/74191","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/comments?post=74191"}],"version-history":[{"count":1,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/posts\/74191\/revisions"}],"predecessor-version":[{"id":74192,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/posts\/74191\/revisions\/74192"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/media\/74193"}],"wp:attachment":[{"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/media?parent=74191"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/categories?post=74191"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/tags?post=74191"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}