{"id":76500,"date":"2016-12-09T10:26:39","date_gmt":"2016-12-09T08:26:39","guid":{"rendered":"http:\/\/slovaklinesmagazin.sk\/cms\/?p=76500"},"modified":"2016-12-09T10:27:13","modified_gmt":"2016-12-09T08:27:13","slug":"ako-usetrit-pri-nakupe-darcekov-na-internete-2","status":"publish","type":"post","link":"https:\/\/www.slovaklinesmagazin.sk\/cms\/2016\/12\/ako-usetrit-pri-nakupe-darcekov-na-internete-2\/","title":{"rendered":"Ako u\u0161etri\u0165 pri n\u00e1kupe dar\u010dekov na internete?"},"content":{"rendered":"<p><strong>Viete, ako pri n\u00e1kupe viano\u010dn\u00fdch dar\u010dekov na internete naozaj u\u0161etri\u0165? Hovor\u00edte, \u017ee vybra\u0165 si najlacnej\u0161\u00ed e-shop? Nie v\u017edy je to v\u0161ak spr\u00e1vna cesta.<\/strong><\/p>\n<p>Pod tlakom nadch\u00e1dzaj\u00facich sviatkov toti\u017e \u010dasto sk\u013azneme do z\u00e1kazn\u00edckej apatie a\u00a0<strong>jedin\u00fd faktor, ktor\u00fd ovplyv\u0148uje n\u00e1\u0161 v\u00fdber, je cena<\/strong> produktu u r\u00f4znych predajcov. Predaj na internete v\u0161ak ovplyv\u0148uj\u00fa viacer\u00e9.\u00a0 Ak by sme teda mali na online n\u00e1kupy aplikova\u0165 z\u013eudoven\u00e9 pr\u00edslovie \u2013 <strong>nie sme tak\u00ed bohat\u00ed, aby sme si mohli dovoli\u0165 nakupova\u0165 v\u00a0neoveren\u00fdch obchodoch<\/strong>. Probl\u00e9my s\u00a0nedoru\u010den\u00fdm viano\u010dn\u00fdm dar\u010dekom u\u017e pokazili nejedny Vianoce. Nepote\u0161\u00ed ani po\u0161koden\u00fd tovar a\u00a0probl\u00e9my s\u00a0reklam\u00e1ciou. <strong>V\u00a0najlep\u0161om pr\u00edpade pr\u00eddete o\u00a0kopec \u010dasu, v\u00a0najhor\u0161om o\u00a0svoje peniaze.<\/strong> Ako teda spozn\u00e1me ten spr\u00e1vny e-shop?<\/p>\n<p style=\"text-align: center;\"><img decoding=\"async\" class=\"alignright\" src=\"http:\/\/slovaklinesmagazin.sk\/cms\/wp-content\/uploads\/2016\/12\/Pricemania1.jpg\" alt=\"Pricemania\" \/><\/p>\n<h3><span style=\"text-decoration: underline;\">Prv\u00fd dojem je d\u00f4le\u017eit\u00fd<\/span><\/h3>\n<p><strong>Dizajn e-shopu<\/strong><\/p>\n<p>V\u0161\u00edmajte si dizajn e-shopu. Ak je zastaran\u00fd, pou\u017eite\u013enos\u0165 je katastrof\u00e1lna a\u00a0texty s\u00fa pln\u00e9 gramatick\u00fdch ch\u00fdb, zbystrite pozornos\u0165. M\u00f4\u017eete ma\u0165 t\u00fa \u010des\u0165 s\u00a0<strong>gar\u00e1\u017eovou firmou<\/strong>, ktor\u00e1 to s\u00a0predajom nemysl\u00ed \u00faplne v\u00e1\u017ene. <strong>H\u013eadajte modern\u00e9 e-shopy<\/strong>, ktor\u00e9 s\u00fa pravidelne aktualizovan\u00e9. Produktov\u00e9 fotografie by mali by\u0165 dostato\u010dne kvalitn\u00e9, aby ste videli, \u010do vlastne idete kupova\u0165.<\/p>\n<p><strong>Texty<\/strong><\/p>\n<p>Venujte pozornos\u0165 textom na str\u00e1nke e-shopu. Ak s\u00fa gramaticky nespr\u00e1vne, m\u00f4\u017ee to by\u0165 <strong>d\u00f4sledok nedostato\u010dnej pr\u00edpravy majite\u013ea<\/strong> e-shopu. Ak s\u00fa v\u0161ak pln\u00e9 \u010desk\u00fdch \u010di inojazy\u010dn\u00fdch v\u00fdrazov, m\u00f4\u017ee \u00eds\u0165 o\u00a0nepodaren\u00fd preklad alebo priamo ukradnut\u00fd text cudzieho e-shopu. A\u00a0to nie je dobr\u00e9 znamenie.<\/p>\n<p><strong>Pr\u00e1vne inform\u00e1cie<\/strong><\/p>\n<p>Overte si, \u017ee e-shop o\u00a0sebe uviedol <strong>v\u0161etky z\u00e1konom po\u017eadovan\u00e9 inform\u00e1cie<\/strong>. V\u0161etci podnikatelia s\u00fa povinn\u00ed uvies\u0165 na str\u00e1nke svoje obchodn\u00e9 meno, s\u00eddlo alebo miesto podnikania, pr\u00e1vnu formu v pr\u00edpade pr\u00e1vnickej osoby, identifika\u010dn\u00e9 \u010d\u00edslo (I\u010cO), ozna\u010denie registra (\u017eivnostensk\u00fd alebo obchodn\u00fd) a \u010d\u00edslo z\u00e1pisu. Okrem toho mus\u00ed e-shop uvies\u0165 aj telef\u00f3nne \u010d\u00edslo, e-mailov\u00fa adresu a\u00a0adresu, na ktorej si m\u00f4\u017eete uplatni\u0165 reklam\u00e1ciu. Tieto inform\u00e1cie n\u00e1sledne m\u00f4\u017eete vyu\u017ei\u0165 na identifik\u00e1ciu spolo\u010dnosti v\u00a0r\u00f4znych registroch firiem, kde si <strong>over\u00edte, \u010di predajca nie je napr\u00edklad dl\u017en\u00edkom<\/strong>.<\/p>\n<p>Nezabudnite si prezrie\u0165 <strong>obchodn\u00e9 podmienky<\/strong> e-shopu. Zamerajte sa najm\u00e4 na sp\u00f4sob vybavenia reklam\u00e1cie. U\u017e zo samotnej formul\u00e1cie podmienok m\u00f4\u017eete vyc\u00edti\u0165, <strong>\u010di bude pr\u00edpadn\u00e1 reklam\u00e1cia probl\u00e9mov\u00e1<\/strong>, alebo sa e-shop bude sna\u017ei\u0165 uspokoji\u0165 z\u00e1kazn\u00edka.<\/p>\n<p><strong>Recenzie a\u00a0ocenenia<\/strong><\/p>\n<p>V\u00fdborn\u00fdm zdrojom inform\u00e1ci\u00ed o\u00a0e-shopoch s\u00fa <strong>\u010dl\u00e1nky a\u00a0recenzie<\/strong>. Ak n\u00e1jdete \u010dl\u00e1nky o\u00a0e-shope, ktor\u00e9 ho neprimerane vychva\u013euj\u00fa, overte si, \u010di nie su ozna\u010den\u00e9 ako PR. Tieto platen\u00e9 \u010dl\u00e1nky si \u010dasto zad\u00e1vaj\u00fa samotn\u00e9 e-shopy a\u00a0v\u00e4\u010d\u0161inou s\u00fa k\u00a0sebe, pochopite\u013ene, nekritick\u00e9. Zamerajte sa najm\u00e4 na <strong>pou\u017e\u00edvate\u013esk\u00e9 recenzie<\/strong>. Tie n\u00e1jdete <strong>na r\u00f4znych f\u00f3rach a\u00a0porovn\u00e1va\u010doch cien<\/strong>. Pr\u00e1ve porovn\u00e1va\u010de cien sa vyzna\u010duj\u00fa t\u00fdm, \u017ee o\u00a0slovensk\u00fdch e-shopoch maj\u00fa najviac d\u00e1t, dok\u00e1\u017eu percentu\u00e1lne vyjadri\u0165 spokojnos\u0165 z\u00e1kazn\u00edkov s\u00a0n\u00e1kupom a, a\u017e na ned\u00e1vny pr\u00edpad ved\u00faci k vzbure e-shopov, s\u00fa aj objekt\u00edvne. Na porovn\u00e1va\u010doch cien n\u00e1jdete <strong>samostatn\u00fd profil e-shopu spolu s\u00a0jeho hodnoten\u00edm<\/strong>, rovnako ako recenzie k\u00a0jednotliv\u00fdm produktom. Ve\u013emi jednoducho tak zist\u00edte, \u010di boli ostatn\u00ed z\u00e1kazn\u00edci spokojn\u00ed.<\/p>\n<p>Najv\u00e4\u010d\u0161ie porovn\u00e1va\u010de cien ozna\u010duj\u00fa dlhodobo kladne hodnoten\u00e9 obchody oceneniami, v\u010faka ktor\u00fdm v\u00a0ponuke predajcov r\u00fdchlo rozozn\u00e1te d\u00f4veryhodn\u00e9 e-shopy. <strong>Porovn\u00e1va\u010d cien <a href=\"http:\/\/www.pricemania.sk\" target=\"_blank\">Pricemania.sk<\/a><\/strong> <strong>takto ozna\u010duje najlep\u0161ie e-shopy n\u00e1lepkou Overen\u00fd obchod<\/strong>, ktor\u00fa m\u00f4\u017eete n\u00e1js\u0165 aj fyzicky v\u00a0kamenn\u00fdch predajniach. Ocenenie Overen\u00fd obchod si e-shopy vkladaj\u00fa aj na vlastn\u00fa str\u00e1nku ako nen\u00e1padn\u00fd widget na okraji.<\/p>\n<p>V\u0161eobecne uzn\u00e1van\u00fd je <strong>aj certifik\u00e1t od SAEC<\/strong> (Slovenskej asoci\u00e1cie pre elektronick\u00fd obchod). Vyd\u00e1va ho iba e-shopom, ktor\u00e9 dodr\u017eiavaj\u00fa z\u00e1kladn\u00e9 <strong>pravidl\u00e1 bezpe\u010dn\u00e9ho a bezprobl\u00e9mov\u00e9ho n\u00e1kupu<\/strong> stanoven\u00e9 certifika\u010dn\u00fdmi pravidlami. Dajte si v\u0161ak pozor na podvodn\u00e9 certifik\u00e1ty, ktor\u00e9 si m\u00f4\u017ee od pochybn\u00fdch firiem k\u00fapi\u0165 ktoko\u013evek. Predstieranie, \u017ee e-shop disponuje zn\u00e1mkami d\u00f4veryhodnosti je dokonca aj na \u010diernej listine zak\u00e1zan\u00fdch obchodn\u00fdch prakt\u00edk Eur\u00f3pskej komisie.<\/p>\n<h3><span style=\"text-decoration: underline;\">Bezpe\u010dnos\u0165 na str\u00e1nke e-shopu<\/span><\/h3>\n<p><strong>\u0160ifrovan\u00e9 pripojenie<\/strong><\/p>\n<p>Pri pr\u00edchode na str\u00e1nku e-shopu si skontrolujte, \u010di m\u00e1 predajca nain\u0161talovan\u00fd <strong>bezpe\u010dnostn\u00fd SSL certifik\u00e1t<\/strong>. Rozpozn\u00e1te ho v\u00a0ka\u017edom prehliada\u010di ve\u013emi jednoducho. Na za\u010diatku URL adresy uvid\u00edte <strong>https:\/\/<\/strong> namiesto http:\/\/. Toto \u0161ifrovan\u00e9 pripojenie zabezpe\u010d\u00ed, \u017ee posielan\u00e9 \u00fadaje o\u00a0Va\u0161ej objedn\u00e1vke \u010di platbe nebud\u00fa tak jednoducho zneu\u017eite\u013en\u00e9.<\/p>\n<p><strong>Sp\u00f4sob platby<\/strong><\/p>\n<p>V\u00a0pr\u00edpade, \u017ee nakupujete na e-shope prv\u00fd kr\u00e1t a\u00a0nena\u0161li ste ani \u017eiadne d\u00f4veryhodn\u00e9 recenzie, <strong>zv\u00e1\u017ete platbu za objedn\u00e1vku formou dobierky<\/strong>. \u010castokr\u00e1t je to o\u00a0nie\u010do drah\u0161\u00ed sp\u00f4sob dopravy, priplat\u00edte si v\u0161ak za uistenie, \u017ee tovar naozaj dostanete. Okrem toho, tento sp\u00f4sob dopravy <strong>n\u00fati e-shopy odosla\u0165 objedn\u00e1vku \u010do najsk\u00f4r<\/strong>, preto\u017ee a\u017e po jej prevzat\u00ed im zaplat\u00edte. Ak naraz\u00edte na nezn\u00e1my e-shop, ktor\u00fd na dobierku objedn\u00e1vky neposiela, zv\u00e1\u017ete, \u010di v\u00e1m ni\u017e\u0161ia cena tovaru stoj\u00ed za to riziko.<\/p>\n<p>Ak plat\u00edte za tovar kartou, overte si, \u017ee ide o\u00a0<strong>zn\u00e1meho poskytovate\u013ea platobnej br\u00e1ny, napr\u00edklad banku alebo Paypal<\/strong>. Samotn\u00e1 platba by mala prebehn\u00fa\u0165 na \u0161ifrovan\u00fdch str\u00e1nkach poskytovate\u013ea, odkia\u013e v\u00e1s presmeruj\u00fa sp\u00e4\u0165 na str\u00e1nky e-shopu.<\/p>\n<h4>Kontakty<\/h4>\n<p>D\u00e1vajte si ve\u013ek\u00fd <strong>pozor na anonymn\u00e9 e-shopy<\/strong>. Prezrite si sekciu kontakty a\u00a0h\u013eadajte fotografie ozajstn\u00fdch \u013eud\u00ed, ktor\u00ed s\u00a0vami bud\u00fa komunikova\u0165. Nie je ni\u010d hor\u0161ie, ne\u017e <strong>vola\u0165 na neexistuj\u00face \u010d\u00edslo<\/strong> <strong>a\u00a0vypisova\u0165 desiatky e-mailov<\/strong> s\u00a0ot\u00e1zkami o\u00a0svojej objedn\u00e1vke, na ktor\u00e9 nikdy nedostanete odpove\u010f. Na druhej strane, telefon\u00e1ty po pracovnej dobe a\u00a0no\u010dn\u00e9 odpovede na e-maily v\u00e1m napovedia, \u017ee majite\u013e je pravdepodobne norm\u00e1lne zamestnan\u00fd \u010dlovek, pre ktor\u00e9ho je e-shop iba kon\u00ed\u010dkom. Op\u00e4\u0165 je iba na v\u00e1s, ak\u00e9 ve\u013ek\u00e9 riziko je opodstatnen\u00e9 pre z\u00edskanie ni\u017e\u0161ej ceny za produkt.<\/p>\n<p><strong>D\u00f4veryhodn\u00e9 e-shopy sa neboja odfoti\u0165 svoj t\u00edm<\/strong>, svoje priestory \u010di sklady. Nebudete ma\u0165 pri nich pochybnosti, \u010di naozaj existuj\u00fa. Okrem str\u00e1nky e-shopu si nev\u00e1hajte pozrie\u0165 aj soci\u00e1lne siete. M\u00f4\u017eete na nich n\u00e1js\u0165 nielen spom\u00ednan\u00e9 fotografie, ale uvid\u00edte aj komunik\u00e1ciu so z\u00e1kazn\u00edkmi. Ak sa pri negat\u00edvnych pr\u00edspevkoch h\u00e1daj\u00fa s\u00a0fan\u00fa\u0161ikmi, pri reklam\u00e1cii to ani vy nebudete ma\u0165 \u013eah\u0161ie.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Viete, ako pri n\u00e1kupe viano\u010dn\u00fdch dar\u010dekov na internete naozaj u\u0161etri\u0165? Hovor\u00edte, \u017ee vybra\u0165 si najlacnej\u0161\u00ed e-shop? Nie v\u017edy je to v\u0161ak spr\u00e1vna cesta. Pod tlakom nadch\u00e1dzaj\u00facich sviatkov toti\u017e \u010dasto sk\u013azneme do z\u00e1kazn\u00edckej apatie a\u00a0jedin\u00fd faktor, ktor\u00fd ovplyv\u0148uje n\u00e1\u0161 v\u00fdber, je cena produktu u r\u00f4znych predajcov. Predaj na internete v\u0161ak ovplyv\u0148uj\u00fa viacer\u00e9.\u00a0 Ak by sme teda [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":76501,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[45,50,43],"tags":[],"class_list":["post-76500","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nas-tip","category-radim-vam","category-technologie","eq-blocks"],"_links":{"self":[{"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/posts\/76500","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/comments?post=76500"}],"version-history":[{"count":2,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/posts\/76500\/revisions"}],"predecessor-version":[{"id":76504,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/posts\/76500\/revisions\/76504"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/media\/76501"}],"wp:attachment":[{"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/media?parent=76500"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/categories?post=76500"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/tags?post=76500"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}