Dovolenkov\u00e9 katal\u00f3gy s\u00fa na \u00fastupe. A\u017e 83 percent Slov\u00e1kov ozna\u010dilo za hlavn\u00fd zdroj inform\u00e1ci\u00ed pri v\u00fdbere dovolenky na Slovensku internet. Nasleduj\u00fa odpor\u00fa\u010dania zn\u00e1mych a recenzie (41%), telev\u00edzia (14%), katal\u00f3gy cestovn\u00fdch kancel\u00e1ri\u00ed (13%) a tla\u010d (10%). Vypl\u00fdva to z prieskumu dovolenkov\u00e9ho spr\u00e1vania Slov\u00e1kov, ktor\u00fd na vzorke 2 426 respondentov realizovala SACR.<\/p>\n
V porovnan\u00ed s obdob\u00edm spred piatich rokov, vzr\u00e1stol podiel on-line m\u00e9di\u00ed pri vyh\u013ead\u00e1van\u00ed inform\u00e1ci\u00ed o \u0161tyri percent\u00e1. Zauj\u00edmav\u00e9 je, \u017ee aj v kateg\u00f3rii nad 46 rokov dominuje internet, pri\u010dom t\u00e1to skupina vo v\u00e4\u010d\u0161ej miere vyu\u017e\u00edva aj klasick\u00e9 katal\u00f3gy cestovn\u00fdch kancel\u00e1ri\u00ed.<\/p>\n
Ob\u013e\u00faben\u00e9 regi\u00f3ny<\/p>\n
Pod\u013ea prieskumu Slov\u00e1ci najrad\u0161ej dovolenkuj\u00fa vo Vysok\u00fdch Tatr\u00e1ch (54 %), na Liptove (40 %) a Orave (28 %). U mlad\u00fdch \u013eud\u00ed do 25 rokov nadpriemerne dominuje Spi\u0161 a Bratislava. V\u00e4\u010d\u0161ina Slov\u00e1kov dovolenkuje po\u010das letnej sez\u00f3ny (75 %). V mimosez\u00f3nnom obdob\u00ed (jar, jese\u0148) cestuj\u00fa po Slovensku najm\u00e4 star\u0161\u00ed \u013eudia, v zime naj\u010dastej\u0161ie mlad\u00ed a \u013eudia v produkt\u00edvnom veku a v lete mlad\u00ed a rodiny s de\u0165mi.<\/p>\n
Ako najrad\u0161ej dovolenkujeme?<\/p>\n
Viac ako polovica Slov\u00e1kov tr\u00e1vi dovolenku turistikou na hor\u00e1ch, nasleduje pozn\u00e1vanie pamiatok a z\u00e1bava pri vode (zhodne 29%), wellness pobyty (28%) a zimn\u00e1 dovolenka na hor\u00e1ch (26%). Pobyt na hor\u00e1ch v\u00ed\u0165az\u00ed u v\u0161etk\u00fdch vekov\u00fdch kateg\u00f3ri\u00ed. K\u00fdm mlad\u00ed \u013eudia preferuj\u00fa aj z\u00e1bavu pri vode alebo v mest\u00e1ch, star\u0161\u00ed d\u00e1vaj\u00fa prednos\u0165 pobytom v k\u00fape\u013eoch, pozn\u00e1vaniu pamiatok a n\u00e1v\u0161teve folkl\u00f3rnych festivalov.<\/p>\n
D\u013a\u017eka pobytu<\/p>\n
Podobne ako vo svete, aj na Slovensku s\u00fa trendom krat\u0161ie, ale zato \u010dastej\u0161ie dovolenkov\u00e9 pobyty. Takmer 70% op\u00fdtan\u00fdch tr\u00e1vi dovolenku na Slovensku viac ako raz ro\u010dne. \u010castej\u0161ie pobyty preferuj\u00fa najm\u00e4 \u013eudia do 35 rokov. Polovica Slov\u00e1kov str\u00e1vi na dovolenke \u0161tyri a\u017e sedem dn\u00ed, 35% jeden a\u017e tri dni a 12% osem a\u017e \u0161trn\u00e1s\u0165 dn\u00ed. Plat\u00ed, \u017ee dlh\u0161ie pobyty si vyberaj\u00fa \u013eudia nad 36 rokov.<\/p>\n
Kvalita vs. cena<\/p>\n
Na ot\u00e1zku, \u010do najviac ovplyv\u0148uje va\u0161e rozhodnutie str\u00e1vi\u0165 dovolenku na Slovensku, 41% respondentov ozna\u010dilo kvalitu, nasledovala cena (40%), dopravn\u00e1 dostupnos\u0165 (34%) a zv\u00fdhodnen\u00e9 bal\u00ed\u010dky slu\u017eieb (18%). V porovnan\u00ed s obdob\u00edm spred piatich rokov klad\u00fa n\u00e1v\u0161tevn\u00edci v\u00e4\u010d\u0161\u00ed d\u00f4raz na kvalitu, bezpe\u010dnos\u0165 a zv\u00fdhodnen\u00e9 bal\u00edky slu\u017eieb.<\/p>\n
Letn\u00fd prieskumu dovolenkov\u00e9ho spr\u00e1vania rezidentov Slovenska realizovala SACR po\u010das j\u00fala a\u017e okt\u00f3bra 2016 v regi\u00f3noch Slovenska. \u0160trukt\u00farovan\u00fd dotazn\u00edk vyp\u013a\u0148ali \u013eudia na 32 r\u00f4znych kult\u00farnych, spolo\u010densk\u00fdch a \u0161portov\u00fdch podujatiach, ktor\u00e9 SACR podporila svojou \u00fa\u010das\u0165ou.<\/p>\n
<\/p>\n
Zdroj: SACR<\/p>\n","protected":false},"excerpt":{"rendered":"
Dovolenkov\u00e9 katal\u00f3gy s\u00fa na \u00fastupe. A\u017e 83 percent Slov\u00e1kov ozna\u010dilo za hlavn\u00fd zdroj inform\u00e1ci\u00ed pri v\u00fdbere dovolenky na Slovensku internet. Nasleduj\u00fa odpor\u00fa\u010dania zn\u00e1mych a recenzie (41%), telev\u00edzia (14%), katal\u00f3gy cestovn\u00fdch kancel\u00e1ri\u00ed (13%) a tla\u010d (10%). Vypl\u00fdva to z prieskumu dovolenkov\u00e9ho spr\u00e1vania Slov\u00e1kov, ktor\u00fd na vzorke 2 426 respondentov realizovala SACR. V porovnan\u00ed s obdob\u00edm spred […]<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"class_list":["post-76538","post","type-post","status-publish","format-standard","hentry","category-real-estate","eq-blocks"],"_links":{"self":[{"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/posts\/76538","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/comments?post=76538"}],"version-history":[{"count":1,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/posts\/76538\/revisions"}],"predecessor-version":[{"id":76539,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/posts\/76538\/revisions\/76539"}],"wp:attachment":[{"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/media?parent=76538"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/categories?post=76538"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/tags?post=76538"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}