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<\/p>\nRovnak\u00fd tvar. Rovnak\u00fd jednoduch\u00fd dizajn. Rovnak\u00e9 logo. Od roku 1978. K\u00e5nken v\u0161ak neznamen\u00e1 u\u017e len batoh. Teraz je to umeleck\u00e9 dielo. Aspo\u0148 to tvrd\u00ed Svensk Form, Zdru\u017eenie pre umenie a\u00a0remesl\u00e1 \u0160v\u00e9dska. Vl\u00e1da \u0160v\u00e9dska po\u017eiadala toto neziskov\u00e9 \u010dlensk\u00e9 zdru\u017eenie, aby podporovalo \u0161v\u00e9dsky dizajn vo svojej krajine a v zahrani\u010d\u00ed, a to teraz pridalo jednoduch\u00fd mal\u00fd batoh spolo\u010dnosti Fj\u00e4llr\u00e4ven, K\u00e5nken, do svojho zoznamu chr\u00e1nen\u00fdch k\u00faskov \u00fa\u017eitkov\u00e9ho umenia. Zdru\u017eenie Svensk Form pripom\u00edna, \u017ee K\u00e5nken predstavuje viac ako len funk\u010dn\u00fd predmet. Jeho dizajn m\u00e1 svoju vlastn\u00fa identitu.<\/p>\n
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Batoh K\u00e5nken vznikol v roku 1978 ako priama reakcia na rast\u00faci trend nosenia ta\u0161iek na pleci. Deti nosili \u0165a\u017ek\u00e9 knihy a \u0161kolsk\u00e9 pom\u00f4cky v ta\u0161k\u00e1ch s popruhom cez jedno plece, ktor\u00e9, ako sa zdalo, mali na svedom\u00ed zv\u00fd\u0161en\u00fd v\u00fdskyt bolest\u00ed chrbtice.<\/p>\n
A tak zakladate\u013e spolo\u010dnosti Fj\u00e4llr\u00e4ven, \u00c5ke Nordin, vyu\u017eil svoje sk\u00fasenosti s navrhovan\u00edm pohodln\u00fdch a funk\u010dn\u00fdch trekingov\u00fdch batohov a vytvoril batohy vhodn\u00e9 na n\u00e1v\u0161tevy pr\u00edrody a objavovanie nov\u00fdch miest.<\/p>\n
Hlavn\u00e9 po\u017eiadavky boli, aby uniesli obaly form\u00e1tu A4, viazan\u00e9 knihy a boli dostato\u010dne atrakt\u00edvne na to, aby odradili \u0161kol\u00e1kov od, v tom \u010dase modern\u00fdch, ta\u0161iek cez plece.<\/p>\n
Pri po\u010dte 30 000 predan\u00fdch kusov po\u010das prv\u00fdch dvoch rokov sa zdalo, \u017ee batoh K\u00e5nken dosiahol svoj cie\u013e. V\u010faka nad\u010dasov\u00e9mu dizajnu batohov vyroben\u00fdch z odolnej tkaniny.<\/p>\n
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<\/a>\n\t\t\t<\/div><\/figure>![\"\"](\"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-content\/uploads\/2017\/09\/Kanken_Kids_23551-501-728x1024.jpg\")
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<\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\nCelkovo m\u00e1 batoh K\u00e5nken dizajn s\u00a0charakteristick\u00fdm osobn\u00fdm n\u00e1dychom a osobit\u00fa identitu.<\/strong><\/p>\n V\u00fdbor pre stanovisk\u00e1 Svensk Form odpudzuj\u00facej vodu zvanej vinylon F, nikdy nevyjd\u00fa z m\u00f3dy. Dnes v\u0161ak u\u017e ta\u0161ky K\u00e5nken nenosia hrdo na svojich pleciach len \u0161kol\u00e1ci.<\/p>\n \u013dudia v\u0161etk\u00fdch vekov\u00fdch kateg\u00f3rii a zo v\u0161etk\u00fdch \u010dast\u00ed sveta si ob\u013e\u00fabili najfarebnej\u0161\u00ed batoh Fj\u00e4llr\u00e4ven. \u201eTak ako mnoho v\u00fdrobkov, ktor\u00e9 sa v\u00a0priebehu rokov stali ikonami, K\u00e5nken sp\u013a\u0148a pravidlo nad\u010dasovosti a jednoduch\u00e9ho dizajnu.<\/p>\n Tak\u017ee nie je \u017eiadnym prekvapen\u00edm, ke\u010f aj dnes uvid\u00edte deti nosi\u0165 star\u00e9 batohy K\u00e5nken, ktor\u00e9 zdedili po svojich rodi\u010doch.\u201d hovor\u00ed mana\u017e\u00e9r pre v\u00fdskum a\u00a0v\u00fdvoj v spolo\u010dnosti Fj\u00e4llr\u00e4ven, Henrik Andersson. Do roku 2015 sa predalo viac ako tri mili\u00f3ny batohov K\u00e5nken na celom svete a toto \u010d\u00edslo st\u00e1le rastie. Do sortimentu sa postupne dop\u013a\u0148a viac farieb a ve\u013ekost\u00ed.<\/p>\n Rovnak\u00fd z\u00e1kladn\u00fd dizajn v\u0161ak zost\u00e1va nezmenen\u00fd. A bola to pr\u00e1ve kontinuita batohu K\u00e5nken kombinovan\u00e1 s jeho v\u0161adepr\u00edtomnos\u0165ou, ktor\u00e1 zaujala porotu zdru\u017eenia Svensk Form. \u201eZ\u00e1kladn\u00fd tvar batohu K\u00e5nken je jednoduch\u00fd, pri\u010dom ka\u017ed\u00fd detail dizajnu nie je obzvl\u00e1\u0161\u0165 jedine\u010dn\u00fd. Av\u0161ak nezamenite\u013en\u00fd obd\u013a\u017enikov\u00fd tvar, \u00fazke tkaninov\u00e9 popruhy, ktor\u00e9 prech\u00e1dzaj\u00fa cez chrb\u00e1t v kombin\u00e1cii s\u00a0miestom a n\u00e1vrhom loga z neho robia jedine\u010dn\u00fd v\u00fdrobok,\u201d hovor\u00ed v\u00fdbor pre stanovisk\u00e1 Svensk Form. \u201eCelkovo m\u00e1 batoh K\u00e5nken dizajn s\u00a0charakteristick\u00fdm osobn\u00fdm n\u00e1dychom a osobit\u00fa identitu.\n<\/p>\n
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