{"id":89637,"date":"2022-01-13T15:10:19","date_gmt":"2022-01-13T13:10:19","guid":{"rendered":"https:\/\/slovaklinesmagazin.sk\/cms\/?p=89637"},"modified":"2022-01-13T15:11:07","modified_gmt":"2022-01-13T13:11:07","slug":"czechtourism-hlada-najlepsie-videa-propagujuce-cesku-republiku-a-jej-tradicie","status":"publish","type":"post","link":"https:\/\/www.slovaklinesmagazin.sk\/cms\/2022\/01\/czechtourism-hlada-najlepsie-videa-propagujuce-cesku-republiku-a-jej-tradicie\/","title":{"rendered":"CzechTourism h\u013ead\u00e1 najlep\u0161ie vide\u00e1 propaguj\u00face \u010cesk\u00fa republiku a jej trad\u00edcie"},"content":{"rendered":"<p><strong>\u010cesk\u00e1 centr\u00e1la cestovn\u00e9ho ruchu otvorila druh\u00fd ro\u010dn\u00edk medzin\u00e1rodnej s\u00fa\u0165a\u017ee Tourfilm 2022. Do dvoch kateg\u00f3ri\u00ed sa m\u00f4\u017eu hl\u00e1si\u0165 sn\u00edmky propaguj\u00face turistick\u00fa destin\u00e1ciu \u010cesk\u00e1 republika, \u010di vide\u00e1 z \u010ceska prep\u00e1jaj\u00face trad\u00edcie s modern\u00fdm pr\u00edstupom v r\u00f4znych odvetviach (napr. architekt\u00fara, gastron\u00f3mia, kult\u00fara at\u010f.). Spoty v maxim\u00e1lnej d\u013a\u017eke 15 min\u00fat a nie star\u0161ie ako 2 roky vyberie \u010cesk\u00e1 centr\u00e1la cestovn\u00e9ho ruchu v dvojkolovom hodnoten\u00ed. V\u00ed\u0165az sa m\u00f4\u017ee te\u0161i\u0165 nielen na z\u00e1\u017eitkov\u00fd v\u00fdlet po \u010cR, ale aj na zvidite\u013enenie svojho diela na zahrani\u010dn\u00fdch trhoch.<\/strong><\/p>\n<p><em>\u201eTrad\u00edcie, a to ako v p\u00f4vodnom, tak predov\u0161etk\u00fdm v ich modernom vyznen\u00ed, s\u00fa hlavnou t\u00e9mou na\u0161ich marketingov\u00fdch aktiv\u00edt na zahrani\u010dn\u00fdch trhoch na rok 2022. \u0160ikovn\u00fdm tvorcom chceme da\u0165 mo\u017enos\u0165 propagova\u0165 ich pr\u00e1cu v celosvetovom meradle, \u010do m\u00f4\u017ee by\u0165 zauj\u00edmav\u00fd benefit pre ich profesijn\u00e9 portf\u00f3lio. V\u00ed\u0165azn\u00e9 vide\u00e1 vyu\u017eijeme aj v r\u00e1mci na\u0161ich marketingov\u00fdch kan\u00e1lov pre dom\u00e1ci cestovn\u00fd ruch \u2013 objavia sa napr. na vo\u013eno\u010dasovom port\u00e1li Kudy z nudy, ktor\u00e9ho n\u00e1v\u0161tevnos\u0165 bola v minulom roku 21,5 mili\u00f3nov n\u00e1v\u0161tev,\u201c <\/em>pribli\u017euje s\u00fa\u0165a\u017e Franti\u0161ek Reism\u00fcller, riadite\u013e odboru marketingu a zahrani\u010dn\u00fdch zast\u00fapen\u00ed agent\u00fary CzechTourism.<\/p>\n<p>S\u00fa\u0165a\u017e videosn\u00edmkov Tourfilm nadv\u00e4zuje na najstar\u0161\u00ed medzin\u00e1rodn\u00fd filmov\u00fd festival s cestovate\u013eskou tematikou na svete, ktor\u00fd sa konal od roku 1967 a jeho poslan\u00edm bolo uvies\u0165 a oceni\u0165 dokument\u00e1rne a propaga\u010dn\u00e9 filmy a spoty, ktor\u00e9 svojou obsahovou n\u00e1pl\u0148ou a umeleckou \u00farov\u0148ou prispievali k rozvoju dom\u00e1ceho i zahrani\u010dn\u00e9ho cestovn\u00e9ho ruchu. V roku 2019 sa Tourfilm stal marketingovou s\u00fa\u0165a\u017eou a zameral sa len na sn\u00edmky prispievaj\u00face k propag\u00e1cii regi\u00f3nov \u010ceskej republiky.<\/p>\n<p>V tomto ro\u010dn\u00edku s\u00fa\u0165a\u017ee Tourfilm bude odborn\u00e1 porota vybera\u0165 spoty v dvoch medzin\u00e1rodn\u00fdch kateg\u00f3ri\u00e1ch, ktor\u00e9 s\u00fa oproti minul\u00e9mu roku otvoren\u00e9 \u0161irokej verejnosti \u2013 amat\u00e9rskym, poloprofesion\u00e1lnym aj profesion\u00e1lnym tvorcom z cel\u00e9ho sveta. Novinkou je aj kateg\u00f3ria spotov na t\u00e9mu \u010desk\u00e9 trad\u00edcie. Sn\u00edmky je do s\u00fa\u0165a\u017ee mo\u017en\u00e9 prihlasova\u0165 do 20. 2. 2022. Podrobn\u00fd \u0161tat\u00fat s\u00fa\u0165a\u017ee a prihlasovac\u00ed formul\u00e1r je k dispoz\u00edcii na <a href=\"http:\/\/www.czechtourism.cz\">www.czechtourism.cz<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u010cesk\u00e1 centr\u00e1la cestovn\u00e9ho ruchu otvorila druh\u00fd ro\u010dn\u00edk medzin\u00e1rodnej s\u00fa\u0165a\u017ee Tourfilm 2022. Do dvoch kateg\u00f3ri\u00ed sa m\u00f4\u017eu hl\u00e1si\u0165 sn\u00edmky propaguj\u00face turistick\u00fa destin\u00e1ciu \u010cesk\u00e1 republika, \u010di vide\u00e1 z \u010ceska prep\u00e1jaj\u00face trad\u00edcie s modern\u00fdm pr\u00edstupom v r\u00f4znych odvetviach (napr. architekt\u00fara, gastron\u00f3mia, kult\u00fara at\u010f.). Spoty v maxim\u00e1lnej d\u013a\u017eke 15 min\u00fat a nie star\u0161ie ako 2 roky vyberie \u010cesk\u00e1 centr\u00e1la [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":89638,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13,321],"tags":[],"class_list":["post-89637","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-real-estate","category-tlacova-sprava","eq-blocks"],"_links":{"self":[{"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/posts\/89637","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/comments?post=89637"}],"version-history":[{"count":1,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/posts\/89637\/revisions"}],"predecessor-version":[{"id":89639,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/posts\/89637\/revisions\/89639"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/media\/89638"}],"wp:attachment":[{"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/media?parent=89637"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/categories?post=89637"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.slovaklinesmagazin.sk\/cms\/wp-json\/wp\/v2\/tags?post=89637"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}